This season of I’m A Celebrity celebrates its 10th anniversary on air, and Steel Blue boots have been in the jungle every step of the way. We’re proud to have been the programme’s official footwear partner since season one.
Over the years, contestants from all works of life have ventured into the jungle, including beloved Australian icons like Shannon Noll, Danny Green, and last year’s champion, Liz Ellis. The international guest list has been equally impressive, with stars like Joey Essex, Perez Hilton, and Charlotte Crosby gracing the jungle with their presence.